Branded Presenter Rooms: Custom Domains and Logos for Agencies

Your client hired you to run their event, not to hand their guests a link that says cliqer.io. If you are an AV agency, production company or events team working under other people's brands, white label presentation software is not a nice-to-have. It is the difference between looking like an extension of your client's team and looking like you outsourced the tech to a stranger.

This is the part of the job nobody puts in the pitch deck: the room link a presenter shares, the login screen a remote speaker sees, the colours on the control panel. Get it right and it disappears into the client's brand. Get it wrong and it is the one thing attendees remember. Here is how branded presenter rooms actually work, and how to set one up.

What "branded presenter room" actually means

A fully white label room covers three layers, and agencies often need all three:

Skipping any one of these leaves a gap. A branded logo on an unbranded domain still looks like a plugin. A custom domain with default colours still looks unfinished.

This matters most for rental and staging companies, production agencies and in-house AV teams running shows for several brands a year. If that is you, it is worth reading alongside our look at why rental and staging companies are moving show control to software: the branding question and the show-control question tend to arrive on the same client brief.

Custom domains: how they work

Cliqer's custom domains let a team serve rooms on a hostname they own, for example present.yourcompany.com, while marketing pages and the account area stay on cliqer.io. Only room pages move to your domain; anything else on that hostname redirects back, and the hostname is marked noindex so search engines index the canonical site instead of a dozen client mirrors.

Setup is DNS-only, no server to run:

1. Go to Dashboard → Custom domains and add the hostname you want, ideally a subdomain like present.clientbrand.com.
2. Create the CNAME and TXT records your domain card shows, exactly as listed, in your DNS provider.
3. Click Check status. The domain moves through Awaiting DNS, Issuing certificate, then Active, usually within a few minutes of the records propagating.
4. Once Active, every room opened on that hostname carries your team's branding automatically.

Custom domains are available on Studio and Enterprise plans, and can be added or removed at any time, which matters if you are spinning up a domain for a single client engagement. Full details, including apex domain caveats, are in the custom domains docs.

Presenter customisation and the room designer

Underneath the domain, presenter customisation controls the colours, logo and theme a presenter and host see across the app. The room designer goes further, letting you arrange which controls appear and where, so a simple keynote room and a multi-host panel discussion can each get a layout suited to the show rather than a one-size-fits-all interface.

For an agency running several clients, this is where the real time saving lives: build the layout once per client, save it, and reuse it for every show that client books rather than reconfiguring from scratch each time. Run through your usual pre-show checklist against the branded room too, since a broken client link on show day is worse than a broken unbranded one.

Some clients, particularly in finance and healthcare, will also ask how their content is protected once it is inside a branded room. The short answer is that presentation content is never uploaded to Cliqer regardless of branding; see presenting confidential content for the full explanation, and keep getting AV software approved by IT handy if your client's own IT team needs to sign off on the tool before the domain goes live.

Choosing the right plan

Branding depth scales with plan, which matters when you are quoting a client on the tech.

Custom domains specifically require Studio or Enterprise. See exact current pricing on the pricing page, or contact us for Enterprise seat counts and procurement.

How to set it up for a client show

A typical agency workflow looks like this:

1. Add the client's subdomain under Custom domains and hand the DNS records to whoever manages their domain, usually their IT contact or web team.
2. While DNS propagates, build the room layout in the room designer and set the client's logo and colours in presenter customisation.
3. Set up team roles so junior crew can run the show without being able to touch billing or add new domains.
4. Once the domain shows Active, test the full presenter and viewer flow from an outside device.
5. Share the branded link and QR code with speakers and attendees. Nobody sees Cliqer at any point in that chain.

If your agency also runs the production side of the show, pair this with our guide to show control from the tech table and, for multi-location events, multi-host presentations.

FAQ

Get started

If you are quoting a client on branded AV, see current plans to confirm which tier covers custom domains, or book a look at Enterprise if you need pooled seats across a bigger crew. You can also try Cliqer free on your own machine before you build out a client's branded room.